3 Weeks Later
"Awesome shirt; send me one" - 6 Time Mr Olympia Dorian Yates
It was at the Fitness Expo that I first met 6 time Mr Olympia, Dorian Yates and as it turned out, he also likes to FKNLIFT and said “Awesome shirt, send me one!”
With that endorsement; Dorian pretty much confirmed that I was onto something and went home and had the first 100 black FKNLIFT t-shirts printed.
It’s interesting to note that I still hadn’t decided on the name FKN Gym Wear at this stage; all I wanted to do was lift in awesome shirts.
Those 100 tees sold out in about a month to friends and via a simple online store that I’d built in a few hours.
Just using that website and a Facebook Page, I continued this routine of making small orders and basic range additions for around 12 months and the demand for FKN Gym Wear clothing just kept growing.